Promoting Medical Research

Digestive Disease Week

Digestive Disease Week (DDW) is the largest international gathering of physicians, researchers and academics in the fields of gastroenterology, hepatology, endoscopy and gastrointestinal (GI) surgery.

DDW Administration partners with Spectrum to strengthen the position of DDW as the gathering of experts sharing groundbreaking research in GI disorders, through increasing consumer media attendance and coverage of data presented during its meeting. Spectrum helps DDW leverage its research to media and to become a primary source for health and science reporters. Media outreach has generated more than 100 print articles in major newspapers, magazines and trade journals, as well as more than 150 broadcast stories and nearly 500 Internet articles.